Discover the latest news updates, experiences and more at the V&A Waterfront
There are a wide variety of attractions and activities to enjoy on the property. From heritage landmarks to more leisurely pursuits. Fun for all ages.
Take your experience to new heights with the Wheel’s elevated views across Granger Bay, Robben Island, Table Mountain, Signal Hill, and the Cape Town Stadium.
A number of apartments are available for rent at the V&A Waterfront, ranging from smaller studios to 1 and 2 bedroom apartments. Living at the V&A Waterfront offers residents security, convenience, a vibrant nightlife and all the amenities you may possibly need.
Apartment living at its most convenient.
The V&A Waterfront is an iconic 123-hectare neighbourhood which welcomes millions of people from all over the continent and world. We celebrate heritage & diversity, champion art & design, support entrepreneurship & innovation & drive positive social, economic & environmental change.
We’re the first attraction in South Africa to adopt the WTTC Safe Travels stamp.
Welcome to the V&A Waterfront where history meets modernity. Located in the heart of beautiful Cape Town, our neighbourhood offers a unique variety of dinning, shopping and entrainment options. Come experience the best that Cape Town has to offer
+27 21 408 7600
info@waterfront.co.za
Makers Landing: 10AM – 9PM (Fri-Sat), 10AM – 6PM (Sun), Optional Trade (Mon-Thu)
OZCF Market: 4PM – 9pm (Wed), 8AM – 2PM (Sat), 8:30AM – 2PM (Sun)
Watershed: 10AM – 7PM (Mon-Sun)
Battery Park: 9AM – 6PM (Mon-Sun),
Victoria Wharf: 9AM – 9PM (Mon-Sun)
Alfred Mall: 10AM – 7PM (Mon-Sun)
The Very Beginning
Cellucity officially started in 1994, but its foundations were being laid from as early as 1991 – well before cellular technology had arrived in South Africa. It was in the age of the “pager” or beeper as it was more commonly known as back then. Our CEO Sean Joffe started the business by selling analogue car-phones. It was truly a “from the boot of your car” business start-up.
In 1994 GSM cellphone networks were finally ready to become operational in South Africa. Very few people saw any potential in this expensive and untested product. But, Sean saw the opportunity and didn’t hesitate to get involved.
Our Customer-Centric Approach
Cellucity has been Vodacom’s leading independent dealer since our inception in 1994. Our focus has always been to provide you (our customers) with innovative and great quality brands, the best service and unmatched customer assistance and support.
Our highly trained sales consultants engage with you so they can truly understand your requirements. This process allows us to offer the best, customised, advice and support. Our goal is for each customer to leave our store feeling happy about their experience and to wake up the next day still feeling the same. Our designated “data gurus” will also assist you in setting up your new device, so you are up and running as quickly as possible.
academy lead
Emily is a Youth Empowerment Expert with over 20 years’ experience in the space. Emily co-founded Amathuba Collective, offering extensive programmes to strengthen young people’s emotional and mental wellbeing.
Their passion to help youth to love themselves and grow into positive and confident humans has informed the V&A Academy approach. At the Academy she guides and oversees activities from an impact perspective to ensure we achieve measurable, lasting change in the young people and their hosting businesses.
Thabile in a seasoned HR Practitioner with a special focus on youth employment. She leads young teams and develops talent in administrative and compliance roles.
At the Academy she liaises with hosts, managers and supervisors to support the development of the young people and their ability to add significant value to their employers. She guides the administrative processes to ensure smooth and impactful implementation the Academy’s projects.
Brett leads the V&A Academy team and is responsible for strategic partnerships to create job opportunities for young people across the V&A Waterfront.
He focuses on enabling career paths for under-resourced youth in Cape Town’s tourism, retail, and hospitality sectors. Brett is passionate about supporting young people’s transition into the workplace and ensuring host businesses nurture their growth. He works to help businesses improve customer service excellence by developing young talent. Brett oversees the design and delivery of training programs, collaborating with employers, funders, and partners to create lasting, positive change across the V&A Waterfront ecosystem.
