Any information provided to the V&A Waterfront whether on any forms completed through this website and any information which the V&A Waterfront have about the user, will be regarded as personal information, and subject to the Terms and Conditions incorporated herein, shall be treated as private and confidential. No personal information will be disclosed to third parties without the user’s permission; however; the V&A Waterfront may share personal information with associated business partners. The V&A Waterfront gathers and will be in possession of the following private and personal information of users: Information provided by the user voluntarily; and Information automatically provided – this information is gathered to improve the efficiency of your browsing on the V&A Waterfront website. By using this website the user consents to the following: The V&A Waterfront may use your personal information for communication purposes from time to time. Users may request to be removed from any communication system at any time; The V&A Waterfront may use the user’s information for statistical purposes; The V&A Waterfront may use the user’s personal information in the ordinary course of its business and for promotions and marketing; The V&A Waterfront retains the copyright in databases of personal information of users; The V&A Waterfront may share the user’s information with associated business partners for commercial purposes; The V&A Waterfront will release the user’s personal information to a party if it believes that it is required by law or by a court to do so; The V&A Waterfront will also disclose the user’s personal information if it believes that it is necessary to prevent or lessen any unlawful or harmful action.