Join our next event, in collaboration with Creative Nestlings, for an engaging panel discussion that brings together leading voices in the music industry—musicians, creatives, and professionals—to explore the opportunities, challenges, and pathways to success in today’s fast-changing music landscape.

Whether you’re an independent artist, record label executive, music producer, or DJ, this event offers an inside look at personal journeys, expert insights, and proven strategies to thrive in the industry.

Key topics include:

  • Adapting to the digital revolution
  • Building a sustainable music career
  • Protecting intellectual property
  • Standing out in a competitive market

This is your opportunity to learn, network with industry peers, and uncover what it takes to succeed in the vibrant world of music. Whether you’re an aspiring artist, a seasoned professional, or simply passionate about music, don’t miss this transformative conversation over a glass of HER wines.

Panel of the day

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Chad Saaiman

Chad Saaiman is an accomplished musician and entertainment personality with over 15 years of professional experience. A SAMA-nominated artist, he’s released three albums, an EP, and multiple chart-topping singles, collaborating with artists like YoungstaCPT and Kerwin. His recent single, 2007, pays tribute to his debut, Moving On, and is produced by Shaney Jay. Chad’s performance credits include the Cape Town International Jazz Festival, K-Day, and tours with Brian McKnight and Tevin Campbell. A University of the Western Cape alumnus and Brand Management graduate, he also leads Stereotype Talent Management, hosts Saaiman Says on Good Hope FM, and organizes popular events like The Chad Session.

Digital Sangoma

Digital Sangoma is an Afro Indie Electronic Music Producer, DJ, and performer from Cape Town, South Africa. His music combines traditional chants, Afro, Indie, Ultanitive Dance, Afro House, and groovy guitar riffs with soulful vocals.

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Deslynn Malotana

Deslynn Malotana is a Cape Town-based artist whose music journey is a blend of resilience, family legacy, and soulful exploration. Inspired by her father, Desmond Malotana, founder of South Africa’s iconic 80s band The Big Dudes, Deslynn debuted with her self-titled EP in 2014. Known for hits like “How” and collaborations such as “Black Love” and “Old School Love,” she’s established herself as a dynamic force in South Africa’s music scene. Trained in vocal studies and a recent Bridges for Music Academy graduate, Deslynn’s debut album is set to release in 2024.

Aashiqa Essop

As an ever-evolving entrepreneur and lover of the arts, Aashiqa’s journey unfolded organically into the business of entertainment. Entrusted by artists like Nonku Phiri and Zaki Ibrahim, she is recognized for her natural talent in managing people, projects, and complex situations. She navigates the industry strategically with a mix of intuition and insight. This behind-the-scenes powerhouse has added mediation to her arsenal, making her the secret weapon you want in your corner.

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