The Very Beginning
Cellucity officially started in 1994, but its foundations were being laid from as early as 1991 – well before cellular technology had arrived in South Africa. It was in the age of the “pager” or beeper as it was more commonly known as back then. Our CEO Sean Joffe started the business by selling analogue car-phones. It was truly a “from the boot of your car” business start-up.
In 1994 GSM cellphone networks were finally ready to become operational in South Africa. Very few people saw any potential in this expensive and untested product. But, Sean saw the opportunity and didn’t hesitate to get involved.
Our Customer-Centric Approach
Cellucity has been Vodacom’s leading independent dealer since our inception in 1994. Our focus has always been to provide you (our customers) with innovative and great quality brands, the best service and unmatched customer assistance and support.
Our highly trained sales consultants engage with you so they can truly understand your requirements. This process allows us to offer the best, customised, advice and support. Our goal is for each customer to leave our store feeling happy about their experience and to wake up the next day still feeling the same. Our designated “data gurus” will also assist you in setting up your new device, so you are up and running as quickly as possible.